1. Who we are
LeadGen Magic provides PPC management and related digital advertising services to businesses. For privacy questions, use the contact method provided on our website (such as the email or form presented on our contact or booking pages).
2. Scope of this policy
This policy applies to information collected through leadgenmagic web properties, intake forms (including free campaign audit requests), strategy calls, client onboarding, and delivery of PPC services. It does not control how Google, Meta, Microsoft, or other ad platforms process data when you use their products; those companies have their own privacy notices.
3. Information we collect
3.1 Information you provide
We collect identifiers and business contact details you submit, such as name, work email, phone number, company name, job title, website URL, time zone, billing address, and payment information when you purchase services. For PPC audits, you may provide a Google Ads customer ID, read-only account invitations, or exported performance files (for example campaign, keyword, or search terms reports). You may also share goals, budgets, margins, service areas, creative assets, and customer relationship notes needed to manage campaigns.
3.2 Information collected automatically
When you browse our site, we may collect device and usage data such as IP address, browser type, general location derived from IP, referring URL, pages viewed, and timestamps. We may use cookies or similar technologies as described below.
3.3 Information from advertising and analytics tools
If we place tags on your site as part of an engagement, those tags may collect event data according to your configuration (for example form submissions or button clicks). We may also review aggregated or pseudonymous performance metrics inside ad platforms you authorize us to access.
4. How we use information
We use personal and business information to:
- Respond to audit requests, schedule calls, and onboard new clients.
- Deliver PPC management, including account diagnostics, build and optimization work, reporting, and client communications.
- Invoice, collect payment, and maintain financial records.
- Improve our methodologies, internal training, and productized checklists (using aggregated or de-identified data where possible).
- Send service-related messages such as account alerts, meeting reminders, and policy updates.
- Send marketing communications where permitted; you may opt out of promotional emails using the unsubscribe link or by contacting us.
- Detect fraud, abuse, or security issues and comply with legal obligations.
5. Legal bases (EEA, UK, and similar regions)
If you are in the European Economic Area, United Kingdom, or Switzerland, we rely on one or more of the following legal bases: performance of a contract with you, our legitimate interests in operating and improving a PPC services business (balanced against your rights), compliance with legal obligations, and consent where required (for example certain cookies or marketing emails).
6. How we share information
We share information only as needed to run our business:
- Advertising and analytics providers. When you direct us to work inside Google Ads, Microsoft Advertising, Meta, or similar platforms, those vendors process data under their policies.
- Service providers. We may use hosting, email, calendar, CRM, billing, document signing, project management, and customer support tools. Providers are bound by contractual confidentiality and data-processing terms where applicable.
- Professional advisers. Auditors, lawyers, or insurers where necessary.
- Business transfers. If we merge, are acquired, or sell assets, information may transfer as part of that transaction subject to appropriate safeguards.
- Legal and safety. We may disclose information to comply with law, regulation, legal process, or governmental requests, or to protect rights, safety, and security.
We do not sell your personal information as that term is defined under U.S. state privacy laws that use a “sale” label for certain data sharing, and we do not share personal information for cross-context behavioral advertising as a data broker would.
7. Retention
We retain client and lead information for as long as your account is active and for a reasonable period afterward to resolve disputes, enforce agreements, and meet tax and accounting requirements. Advertising export files you upload may be deleted after an audit is delivered unless you become a client and a longer retention period is agreed. Backup systems may retain copies for a limited technical period before overwriting.
8. Security
We implement administrative, technical, and organizational measures appropriate to the sensitivity of the data we handle, such as access controls, secure transmission where supported, and least-privilege access to ad accounts. No method of transmission or storage is completely secure; you should protect credentials and use platform-level permissions such as read-only audit access when appropriate.
9. International transfers
If you access our services from outside the country where LeadGen Magic operates, your information may be processed in countries with different data protection laws. Where required, we use appropriate safeguards such as standard contractual clauses approved by regulators.
10. Your privacy rights
Depending on where you live, you may have rights to access, correct, delete, or export personal information, and to restrict or object to certain processing. You may also have the right to lodge a complaint with a supervisory authority. To exercise rights, contact us using the details on our website. We will verify your request as required by law and explain any exemptions that apply.
11. Cookies and similar technologies
Our website may use cookies or local storage for essential operation, analytics, or marketing measurement. Where required, we will obtain consent before using non-essential cookies. You can control cookies through your browser settings; disabling some cookies may limit site functionality.
12. Children’s privacy
Our services are directed to businesses and adults. We do not knowingly collect personal information from children under sixteen. If you believe we have collected such information, contact us and we will delete it.
13. California residents
California residents may request disclosure of categories and specific pieces of personal information collected, deletion subject to exceptions, and correction of inaccurate information. We will not discriminate against you for exercising privacy rights. You may use an authorized agent where permitted; we may require proof of authorization.
14. Changes to this policy
We may update this Privacy Policy from time to time. We will post the revised version on this page and update the “Last updated” date. If changes materially affect how we treat personal information collected under prior terms, we will provide additional notice as appropriate.
15. Contact
For privacy-related requests or questions about this policy, contact LeadGen Magic using the contact information published on our website at the time of your request.